Antico Elements Blog

Imagination Plus Creativity Equals Home Improvement

Posted on October 29, 2013

The key to a great product is a creative imagination. Many tools and products in the home improvement industry have come from creative ideas that refuse to be set aside. Engineers with a good imagination can help create products that anyone can use, not only because of the price range but also for the ability of the product to adapt to many projects and create the exact look sought.

Versatility is the main role that any product in the construction industry must maintain. The most successful tools and products in the home improvement market are the ones that can do anything and go anywhere.

What does this means for business? Flexibility equals profitability. Any product that can make people’s lives easier and save them money is guaranteed to be a success.

The Rising Sun Effect

Many products in the home improvement industry have a great run and then fizzle out and stop generating profit. The best way to evaluate the product is by observing its endurance in the field. Many products come out into the market and have a “Rising Sun” effect. This effect can be attributed to the hype of a new product in the market because the demand soars high for a couple of weeks then bottoms out once people realize the product does not stand up over time.

Trade Show Exhibit

Trade Show Exhibit

The unique success of polyurethane imitation stone or brick panels is due to the winning recipe for a great product in the home improvement industry. Statistics prove that they stand up well over time when they are applied correctly.

The droves of happy customers from construction professionals to homeowners reveal the great qualities these products have. This product has been around for close to ten years. As the capabilities keep growing so does our product line because we offer many architectural elements along side the panels.

We strive for the highest quality product in order to embrace the philosophy that customers deserve a high quality product at a low price.

Polyurethane architectural elements also make a great home improvement asset because of the many ways it can be applied. This is a product that comes from a creative imagination which gives the customer a versatile product that last long.

What is Faux Stone?

Posted on August 23, 2013
Reusable faux stone panels for a bar

Reusable faux stone panels in a new bar

The Dawn of the "faux stone age" has arrived. It is a new trend has taken the home improvement and construction industry by storm which is the use of faux stone or imitation stone. Essentially the products are made from a durable material known as polyurethane. This material’s versatility is what makes it ideal for any stone project. The texture and color create an earthy yet sophisticated look that can be applied anywhere from restaurants to penthouses.  This product delivers an easy to install ready to go home or business make over.

Stone Below counterThe difference is the drastic change in textures and colors brought to any room for an incredibly lower price. People and customers in any country have found that you can apply this to any project. Why though are people so truly happy with this product? Because most people most people have fun doing a project on their own and they like saving money at the same time. If you think you have not seen it take a look at these pictures and decide because they are more common than most people think.

Since the applications are endless faux stone puts the homeowner in the driver seat of their own home makeover. This is exactly the success of faux stone products those two words “Home Makeover”. Home makeover shows have been flooded the television market. In every show we see a confused homeowner not sure of what they can and can’t do to revitalize their home.  With the onset of faux stone they can visualize the project they are working and then do it themselves for such a low cost that many people have flocked to this cure all for home transformation.

Not only have many people flocked to this product for its easy to use applications but, also because of the guarantee provided by the manufacturer. The manufacturer’s warranty guarantee reflects the quality of the product and the faith the manufacturer puts in it. Credibility and reliability are important in any project which is why it is important to see how much faith a manufacturer puts in its product. Faux stone is reliable and gives the customer the ability to be creative and save money at the same time. These are just a few of the main reason why faux stone is hitting the home improvement industry with a huge splash. Take a look around your home or apartment and imagine the possibilities because with this product anything is possible.